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What I mean by corporate communications is not the everyday computers, networks, phone systems and mobiles that all companies use. I’m referring to audiovisual equipment such as plasma and LCD screens, presentation projectors, video conference technology, CCTV, distribution and control systems, and more specialised items like room scheduling systems, multimedia servers, interactive displays and digital signs.

Most organisations use communication technologies such as these in a very fragmented, piecemeal way, rather than by planning a flexible long-term audiovisual strategy that enables them to keep up with new developments without needing to frequently scrap existing equipment.

The waste of time and money can be enormous

The result of taking a short-term view is that incompatible technologies are purchased or leased, a great deal of time is wasted by employees trying to understand and use equipment that is neither intuitive nor appropriate, and a great deal of money is wasted trying to sort out the ongoing presentation and communications chaos.

Strategic planning pays dividends

A more constructive approach is to enlist the help of audiovisual industry experts who can impartially advise you on ways to achieve your objectives in a more controlled manner: who know which technologies work well together, and which are incompatible: who can advise you about the pros and cons of emerging technologies: and who can recommend cost-effective ways to future-proof your installations so that you won’t need to keep re-investing large sums of money to keep up.

Forward-looking organisations exploit audiovisual technology Projected presentations, on-demand training sessions and video conferencing are time- and cost-saving communication methods increasingly used by enlightened organisations.

The most constructive way to exploit these facilities to the maximum is to have all the necessary cabling and controls installed in one or more media-enabled rooms, or even as a network throughout an entire building. The required technologies can be connected in, and updated as necessary. Safety and security are taken care of, and this professional approach makes a very favourable impression with existing and prospective clients – especially when they see the stunning av presentations you have created, or witness the seamless efficiency of your digital conference room.

For full details of our capabilities or to discuss having presentation and video conferencing technology installed in your building, visit www.projectaudiovisual.co.uk – or contact us now, on 01189 180 180.

Project Audio Visual Limited
Unit 2, The Minster, 58 Portman Road, Reading, Berkshire RG30 1EA
E-mail: info@projectaudiovisual.co.uk